who we are
TANIT Overseas Connections is a specialized business development agency dedicated to introducing Korean beauty brands to international markets.
Founded in 2020, we help brands expand globally through trusted distribution and retail partnerships, without the need for costly overseas operations.
what we stand for
We believe true success comes from identifying brands with unique stories and real potential and supporting them with the strategy, connections, and execution needed to thrive internationally.
From cutting-edge skincare to fragrance and lifestyle, we are committed to bringing the best of the Korean market to consumers worldwide.
meet the founder
Elvira Tur
Founder & CEO
TANIT was founded by Elvira Tur, a Korean market expert and business developer with 15 years of experience in the beauty industry. Elvira began her career in 2011 during the first K-Beauty boom in Europe as an advisor working closely with major brands such as Missha, Laneige, and Tony Moly, supporting their expansion across the south of Europe.
These experiences helped build the long-standing relationships with buyers and partners that TANIT continues to work with today.
Elvira, along with 16 team members based across key regions, we combine on-the-ground expertise with international reach to match the right brands with the right partners, efficiently and strategically
ready to grow globally?
General questions
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